{"title":"Rods \u0026 Reels","description":"\u003cp\u003eShop custom and production fishing rods and reels. Built for performance on fresh and saltwater.\u003c\/p\u003e","products":[{"product_id":"argon-fishing-rod","title":"KISTLER Argon Fishing Rod – Casting \u0026 Spinning | Tournament-Ready","description":"\u003ch2\u003eStep Up Your Game with Tournament-Ready Performance\u003c\/h2\u003e\u003cp\u003eThe \u003cstrong\u003eKISTLER Argon Rod\u003c\/strong\u003e is built for anglers who want to fish smarter without overspending. Whether you're working a finesse technique on a local pond or stepping into your first tournament, the Argon delivers the sensitivity, strength, and balance you need to compete.\u003c\/p\u003e\u003cp\u003eAvailable in both casting and spinning configurations, with multiple lengths and power ratings, the Argon adapts to your style — not the other way around.\u003c\/p\u003e\u003ch3\u003eWhy Anglers Choose the Argon\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTournament-ready construction\u003c\/strong\u003e — built to handle the pressure of competition fishing\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClassic cork handle\u003c\/strong\u003e — comfortable grip with natural sensitivity transfer\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMultiple power options\u003c\/strong\u003e — Medium, Medium-Heavy, Heavy, and Lite-Medium-Heavy to match your technique\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCasting \u0026amp; spinning models\u003c\/strong\u003e — choose the action that fits your setup\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnbeatable value at $100\u003c\/strong\u003e — pro-level performance without the pro-level price tag\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eBrand\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eKISTLER Fishing\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eAvailable Styles\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eCasting, Spinning\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eLengths\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e7'0\", 7'3\"\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003ePower Options\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eMedium, Lite-Medium-Heavy, Medium-Heavy, Heavy\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eHandle\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eCork\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003ePrice\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e$100.00\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003ch3\u003eHow to Choose Your Power Rating\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMedium\u003c\/strong\u003e — great for finesse techniques, lighter lures, and open water\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLite-Medium-Heavy\u003c\/strong\u003e — versatile all-around option for mixed techniques\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMedium-Heavy\u003c\/strong\u003e — ideal for jigs, Texas rigs, and heavier presentations\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeavy\u003c\/strong\u003e — built for punching, flipping, and big fish in heavy cover\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KISTLER Fishing","offers":[{"title":"Casting \/ 7'0\" \/ Medium","offer_id":45500490252357,"sku":"AR70M","price":100.0,"currency_code":"USD","in_stock":true},{"title":"Casting \/ 7'0\" \/ Lite-Medium-Heavy","offer_id":45500490285125,"sku":"AR70LMH","price":100.0,"currency_code":"USD","in_stock":true},{"title":"Casting \/ 7'0\" \/ Medium-Heavy","offer_id":45500490317893,"sku":"AR70MH","price":100.0,"currency_code":"USD","in_stock":true},{"title":"Casting \/ 7'3\" \/ Medium-Heavy","offer_id":45500490350661,"sku":"AR73MH","price":100.0,"currency_code":"USD","in_stock":true},{"title":"Casting \/ 7'3\" \/ Heavy","offer_id":45500490383429,"sku":"AR73H","price":100.0,"currency_code":"USD","in_stock":true},{"title":"Spinning \/ 7'0\" \/ Medium","offer_id":45500490416197,"sku":"ARSP-70M","price":100.0,"currency_code":"USD","in_stock":true},{"title":"Spinning \/ 7'0\" \/ Lite-Medium-Heavy","offer_id":45500490448965,"sku":"ARSP-70LMH","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/6863\/4437\/files\/ArongCastingFishingRod-03.jpg?v=1786124431"},{"product_id":"prc-casting-fishing-reel","title":"KISTLER PRC Casting Reel – Precision. Reach. Control.","description":"\u003ch2\u003ePrecision. Reach. Control.\u003c\/h2\u003e\u003cp\u003eThe \u003cstrong\u003eKISTLER PRC Casting Reel\u003c\/strong\u003e is engineered for anglers who demand more from their gear. At just 5.9 ounces, it delivers effortless precision on every cast — whether you're punching heavy cover or making long-distance presentations across open water.\u003c\/p\u003e\u003cp\u003eNo digital controls means no interference, no noise, and no distractions. Just you, the cast, and the sounds of the water.\u003c\/p\u003e\u003ch3\u003eWhy the PRC Stands Out\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e5.9 oz lightweight build\u003c\/strong\u003e — reduces fatigue during long days on the water\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced braking system\u003c\/strong\u003e — tuned for distance, accuracy, and confidence on every cast\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo digital controls\u003c\/strong\u003e — quieter casts, zero interference\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMatte black finish\u003c\/strong\u003e — no-slip grip for powerful hook sets\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-smooth retrieve\u003c\/strong\u003e — stays connected to every bite\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e25 lb drag system\u003c\/strong\u003e — refined, consistent power without compromise\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eBrand\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eKISTLER Fishing\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eColor\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eMatte Black\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e5.9 oz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eDrag\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e25 lbs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eRetrieve\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eLeft or Right Hand\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eReel Size\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e100\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eGear Ratios\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e6.6:1 | 7.3:1 | 8.1:1\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003ch3\u003eChoosing Your Gear Ratio\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e6.6:1\u003c\/strong\u003e — slower retrieve, ideal for crankbaits, swimbaits, and deep-diving lures\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e7.3:1\u003c\/strong\u003e — versatile all-around ratio for most techniques\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e8.1:1\u003c\/strong\u003e — fast retrieve for topwater, jigs, and reaction baits\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KISTLER Fishing","offers":[{"title":"Matte Black \/ Right \/ Size: 100 | Gear: 6.6:1","offer_id":45500693577797,"sku":"PRC-R166","price":250.0,"currency_code":"USD","in_stock":true},{"title":"Matte Black \/ Right \/ Size: 100 | Gear: 7.3:1","offer_id":45500693610565,"sku":"PRC-R173","price":250.0,"currency_code":"USD","in_stock":true},{"title":"Matte Black \/ Right \/ Size: 100 | Gear: 8.1:1","offer_id":45500693643333,"sku":"PRC-R181","price":250.0,"currency_code":"USD","in_stock":true},{"title":"Matte Black \/ Left \/ Size: 100 | Gear: 6.6:1","offer_id":45500693676101,"sku":"PRC-LH166","price":250.0,"currency_code":"USD","in_stock":true},{"title":"Matte Black \/ Left \/ Size: 100 | Gear: 7.3:1","offer_id":45500693708869,"sku":"PRC-LH173","price":250.0,"currency_code":"USD","in_stock":true},{"title":"Matte Black \/ Left \/ Size: 100 | Gear: 8.1:1","offer_id":45500693741637,"sku":"PRC-LH181","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/6863\/4437\/files\/PRC_QUARTER_LEFT.jpg?v=1786125899"},{"product_id":"magnesium-fishing-reels","title":"KISTLER Magnesium Fishing Reel – 2025 Workhorse Series","description":"\u003ch2\u003e2025 Magnesium Workhorse Series\u003c\/h2\u003e\u003cp\u003eThe \u003cstrong\u003eKISTLER Magnesium Fishing Reel\u003c\/strong\u003e is built for anglers who fish hard and fish often. Magnesium construction delivers unmatched smoothness that eliminates backlashes and line twists, so you can focus on the fish — not your gear.\u003c\/p\u003e\u003cp\u003eHard-brass gears mean this reel is built to last through the most demanding conditions, season after season. Whether you're throwing heavy jigs in thick cover or making long casts across open flats, the Magnesium Workhorse keeps up without complaint.\u003c\/p\u003e\u003ch3\u003eWhy the Magnesium Workhorse Stands Out\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMagnesium body\u003c\/strong\u003e — lightweight yet incredibly strong, reduces fatigue on long days\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnmatched smoothness\u003c\/strong\u003e — eliminates backlashes and line twists for worry-free casting\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHard-brass gears\u003c\/strong\u003e — built to withstand the most challenging fishing conditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth retrieve\u003c\/strong\u003e — consistent feel from the first cast to the last\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong cast capability\u003c\/strong\u003e — optimized for distance and accuracy\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReliable drag system\u003c\/strong\u003e — dependable pressure when it matters most\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eBrand\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eKISTLER Fishing\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eSeries\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eMagnesium Workhorse 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eBody Material\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eMagnesium\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eGear Material\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eHard Brass\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eType\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003eCasting Reel\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003ch3\u003eWho This Reel Is For\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eTournament anglers who need reliability under pressure\u003c\/li\u003e\n\u003cli\u003eEveryday anglers who want pro-level performance without the hassle\u003c\/li\u003e\n\u003cli\u003eAnyone tired of backlashes and line management issues\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KISTLER Fishing","offers":[{"title":"Spinning \/ Left\/Right \/ Size: 2500 | Gear: 6.1:1","offer_id":45500716449861,"sku":"MAG-SP2561","price":150.0,"currency_code":"USD","in_stock":true},{"title":"Casting \/ Left \/ Size: 100 | Gear: 7.3:1","offer_id":45500716515397,"sku":"MAG-LH173","price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/6863\/4437\/files\/KistlerReels-1558.jpg?v=1786126098"}],"url":"https:\/\/ruebushcustoms.com\/collections\/rods-and-reels.oembed","provider":"Ruebush Customs","version":"1.0","type":"link"}